Let’s explore the world of digital marketing like detectives solving a mystery! We’ll break down the basics, starting with how websites get found on the internet and then move on to the cool ads you see online.

Chapter 1: The Search Engine Puzzle – Finding Stuff Online with SEO

Imagine your website is a treasure chest, and SEO is like a special map. When you use the right words and links, it helps your website show up when people search on Google. So, it’s like making sure your treasure chest is easy to find!

Example: It’s like making sure your favourite game is the first one you see when you open your gaming app.

Chapter 2: Paid Ads Playground – Getting Noticed with Search Engine Marketing (SEM)

Ever seen those ads at the top of your search results? That’s SEM! It’s like buying a ticket to be right at the front of the line. Businesses can show off their stuff by paying for ads that appear when people search for certain things.

Example: It’s like getting a front-row seat at a concert because you bought a special ticket.

Chapter 3: Social Media Storytime – Sharing Tales with Social Media Marketing (SMM)

Now, think of social media like a big party where everyone tells stories. SMM is when brands join the party and share cool stories about themselves. It’s not just about selling but making friends and having fun conversations!

Example: It’s like telling your friends about a cool new game you found and having a chat about it.

This is just the start of our digital marketing adventure. Get ready for more stories, tips, and tricks as we unravel the secrets of digital marketing. It’s like learning how to be a superhero in the digital world. Are you excited? Let’s dive in and crack the code together!